A founding partner of NoonanLance, James (Jim) Lance is an experienced trial attorney who represents both plaintiffs and defendants. Lance has tried cases in federal and state court for both plaintiffs and defendants, and has obtained several verdicts, judgments and settlements in excess of $1 million for his clients. In 2013, Lance accepted admission in the American Board of Trial Advocates (ABOTA), an organization which required the equivalent of 20 jury trials to verdict before he could be considered for membership.
The focus of Lance’s practice is complex commercial litigation, with an emphasis in real estate disputes. However, he also has represented a number of individuals asserting serious personal injury and wrongful death claims. Below are brief summaries of some of the trial results and settlements Lance has been able to achieve for his clients.
Lance is married, has three sons and lives in the Kensington area of San Diego. He is an active member of the community. Lance is on the ABOTA membership committee, and is an active member of the William B. Enright American Inn of Court. He also has coached youth football and baseball for more than 15 years.
701 Island Avenue, Suite 400
San Diego, CA 92101
Lance is ready to help anyone with a significant legal problem. In addition to the practice areas above, he also has experience in matters of antitrust, securities, products liability, trademark and much more. For example, Lance represented a San Diego-based computer newsletter company against a national computer information company in a lawsuit alleging trademark infringement. The defendant had used the same title for an internet publication as that used by the plaintiff. Although the title was not registered at the time, plaintiff’s claim was based on common law trademark infringement. Defendant argued that the trademark was merely descriptive and not protectable. In addition, defendant argued that it had only secured 12 paid subscriptions, and there was no evidence of confusion; therefore, the plaintiff had not been damaged. Lance was able to secure a $1 million settlement before trial.